FAI Print

I was in charge of designing an email newsletter that is viewed on both desktop and mobile devices for retailers.

the CHALLENGE
Creating a newsletter design for the satisfaction of users viewing on different devices.
team
Customer Service (context), Graphic Designer (visual layout), IT (development),
my role
Graphic Designer / Developer

At the start of COVID-19, many companies had their employees working from home. This meant that it was more common for retailers to read their emails on their mobile phones. I was in charge of designing and coding a new email newsletter template that would be easily viewed across all devices for FAI Print — a rebranding of Kleinfeld Paper. These emails provide users with announcements of holiday promo codes, new products, and popular designs to select in relation to the season of their clients weddings.

Desktop viewing
Mobile viewing